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The 3 biggest problems with web designers (and how to avoid them)

When you engage corporate web design services, you want everything to run smoothly with no slipups and complications. Unfortunately, this doesn’t always happen and problems can occur between business owners and website developers.

In Brisbane, we occasionally come across the odd problem, but none that can’t be preempted by clear communication and good preparation. So if you are looking for professional corporate web design services, here are 3 tips on making sure that the design process goes off without a hitch.

Know what type of design you want

It is fair to say that not all business owners know what type of design they want for their new website in Brisbane. Website developers however, have lots of experience and can give you plenty of examples from which you can chose your own design. In itself, this isn’t a problem, but if you can’t make your mind up and let your creative website designer go ahead and do what they think is right, this is where problems can occur. So never go ahead with a design if you are not 100% sure it is what you want, because once you sign off on the design – that’s what you get.

Know what type of features you want

You need to know the type of functionality you want in your website, otherwise when it completed, you may be left with a site that doesn’t suit all of your needs. Design is very a subjective subject and the website developers will interpret what you need as best they can, but if you aren’t explicit in stating your needs, you may end up with what your developer thinks you want, which might not be what you had in mind at all.

Have your content ready to be uploaded

Once the web development stage has been completed, you will need all of your copy, images and videos ready, because now is the time to populate your website with your content. In Brisbane, this is quite often the stage when everything comes to a complete halt, because business owners have no content ready for their website. If you don’t have the skills, the time or the enthusiasm to write your own content, ask your web development team to arrange for a copywriter to take over this task for you.

If you are looking for a professional web development team in Brisbane, why not get an instant quote online today?

How do websites actually work, anyway?

As a leading web design company in Australia, we are often asked how websites work and about the different types of website management systems that are available. In this post we will shed some light on these topics, giving you a greater appreciation of your website.

What is a website?

A website is one or more pages that are stored on a server (large computer) and connected to the internet by the server. For a website to exist, you need to register a domain name (address of the site), set up web hosting (a place to store your website and related settings), and then create the website, of course. You can purchase domain names and hosting through many web design companies in Australia and if you contact us at GO Creative, we can sort this out for you.

How do you create a website?

Today, most websites consist of hundreds or even thousands of files which contain code known as HTML, along with a database where the website settings and content are stored. HTML code provides the structure of the website, as well as the pages, posts, images, videos, text and other content. The design (colours, fonts and layout) is controlled by a different type of code called CSS, whilst JavaScript is yet another type of code, and is generally used to control menus, animations and other effects.

There are many considerations when creating a website, such as the design, navigational structure, functionality on phones/tablets, search engines (like Google), scalability, and more. This is why website development should be left to professionals in all instances, otherwise it’s simply a waste of time and money.

Software options

There are a variety of software packages available to create websites, some of which allow you to create your website online (though generally this isn’t the ideal way to do it). Others allow you to download the software, installing it on a website hosting account, configuring it, setting up the design, the content and so on.

The latter option gives you much more control over the design and allows an endless number of customisations, which are perfect for businesses. The most popular website software (also known as a CMS or Content Management System) for businesses and bloggers is WordPress, but you can also use Joomla, Drupal, Magneto, OpenCart and CMS Made Simple, among countless others.

How long does it take to create a website?

This varies quite a lot. Some “cut price” website developers use pre-designed templates and have lots of limitations which means they can slap out a website in a matter of days. They’re usually cheap, but like everything in life, you get what you pay for. Any reputable website developer would take at least a couple of weeks to create a website, because there are so many tasks involved in creating a high quality website. For example, we have a standardised development process which includes more than 200 individual tasks, some of which take five minutes, while others can take several hours or even days.

How visitors find your website

Once you’ve created your website, people can access it by typing in the address directly into their browser, clicking on a link to your website from another site or email, or through search engines. Search engines such as Google, Yahoo or Bing, scour the internet for new websites, which is why your website appears in the search engine results pages.

Can we help with your website?

If you’re in the market for a professional web design company in Australia with a proven record for creating successful websites, call GO Creative on 07 3333 2932 or or get a free instant online quote.

Do quality photos really matter on your website?

You probably already know that to get the best result, you need a professional web design agency to create your website. We build and work on websites every day, and have done for more than 15 years. One of the issues we face most consistently is the quality of images. Many of our clients don’t have high-resolution photos, and this can make or break a website design.

Who wants to pay for a professionally designed website and then reduce its effectiveness and professionalism with amateur photos? Even the latest smartphones don’t cut it. The quality of an image comes from not just the number of pixels, but countless other factors such as appropriate lighting, focus, depth of field, subject positioning, and more. Stock photos (generally) and professional photographers cover these bases and more, so it’s well worth the investment.

Here are four compelling reasons to bite the bullet and invest in high quality photos for your website:

  1. Subconscious effects: When we think of “quality”, we think of professionalism, expertise and value. This means that high quality photos and imagery help to give your visitors these same feelings about your business.
  2. Consistency across media: Using the same high quality photos and images across all of your media (website, flyers and signage) multiplies this feeling of professionalism and consistency to your customers.
  3. No ongoing costs: Depending on where you buy stock images, you might have to pay ongoing royalties and you certainly have to buy them initially anyway. However, when you take your own photos, you own them and you don’t have to pay anyone else to use them. (By the way, we can supply stock photos with no ongoing royalties.)
  4. Scaling up: Most images taken on smartphones and consumer-grade digital cameras won’t be suitable size/resolution to reproduce at larger scales, such as on building signage or pull-up banners. It’s important that whatever images you use, you can carry them across all of your marketing materials (as mentioned above), so you have to go for the best resolution options.

For more information on professional web design in Australia, or to check out our range of stock photos, phone (07) 3333 2932 or get a free instant online quote.