Checklist before contacting your website designer

If you need a business website and are searching for a website designer in Brisbane, you need to do a bit of homework and have all your ducks in a row before making the call. For example, if you already have a website, but want it redesigned, you need to know what’s wrong with it and what you want in your new website.

When you discuss your issues with your website designer in Brisbane, you might find that they can do a few simple fixes to make your current website suit your needs, saving you a lot of money. On the other hand, they may agree that your website is really old and unsuitable for your business, requiring a total revamp.

Steps before contacting a website designer in Brisbane

You need to look at your website objectively, because it’s not about you, but about your customers. Your website needs to give your customers what they expect and what they need, identifying their problems and offering solutions.  

Generally, a website needs to be completely redesigned because of one or more reasons: it isn’t responsive, doesn’t provide value to shoppers or it looks old and outdated. Sometimes, it’s all three of these problems, but identifying your website’s problem is the first step. So don’t be precious about your website’s current design, take on board its faults and make sure that you fix them in the new design.

Identify your budget and a reasonable time frame

If you want a professional and contemporary website with all the bells and whistles that will appeal to your customers, you need an experienced website designer. Brisbane is home to GOCreative and we take great pleasure in helping our clients create wonderful business websites that are perfectly suited to their needs. These websites do cost money however, so you need to cut your cloth accordingly and expect to pay a realistic price for your new website. You also can’t expect it to be created in a week, because excellence takes time and the impossible even longer!

Know how to access your website

For your website designer to access your existing website, they need to know your hosting company and where your domain name is registered. If you have no idea what these mean, then it’s going to take some time to find this information. In Brisbane for example, many of our clients  use HostGator as their hosting company, but purchase their domain name via GoDaddy. We need this information, as well as usernames and passwords to access the backend of your website during the design process.

Identify who makes the decisions

Your website designer needs to know who will make the final decisions about the redesign of your website. Too many cooks can create havoc, pushing the completion date out significantly. You also need to identify specific employees who will work with your website designer to complete the project, providing content, images and feedback. 

Collect benchmarking data

Traffic and conversions are important to the success of your business website, so before you call your website designer in Brisbane, make sure to have some statistics at your fingertips. If you think you need more traffic, how much do you get now? Where does it come from? What’s the bounce rate on each of your product pages? What keywords are ranking? This information can be obtained by my team, but if you have a handle on it before we meet, then you will be one step ahead of the game.

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