Be visible to more of your ideal customers
If you want your business to be found online by people who are ready to buy, it’s not enough to simply have a great website or social media presence. It takes sustained effort with Search Engine Optimisation (SEO) to continually improve your visibility, so that you can surpass and stay ahead of your competitors!
Working exclusively with WordPress websites, we follow best practices to deliver true results for your business. Tell us about your specific goals, target audience and budget, and we’ll recommend the right option for you.
Key features
Our SEO service grows your business online by blending technical skills with smart strategy. First, we handle your website’s health and online reputation, ensuring your business is easily found and trusted.
With clear tracking, strong brand presence, and tailored content reviews, we connect you to your ideal customers. We take the time to understand your business, so we can deliver real results, regular updates, and a plan for long-term success.
Strategy
We create a tailored plan for your business, with every step aimed at your growth and ideal customers
Tracking
We set up simple reports and search engine tracking so you can easily see how your website is performing and where your new leads are coming from.
Authority
We strengthen your online authority by earning quality links from trusted, relevant sources. Our approach includes guest posts, niche directories, and resource pages to help your business stand out and attract the right visitors. Each link is chosen to support your growth and boost your rankings.
Local business
We manage your Google Business profile to help your business stand out on Google Maps and in search results. Our goal is to secure your spot in the "Local Map Pack," ensuring your business is among the top three local options customers see when they search for your services nearby.
Technical
We keep your website running efficiently, making it easier for Google to find your business and improving your visitors’ experience. This includes maintaining your XML sitemaps and robots.txt file, fixing 404 errors, adding canonical tags, and custom schema markup (invisible code essential for showing up in AI overviews and Large Language Models (LLMs) like ChatGPT).
Content
We review your entire website to ensure every blog post and page has a clear purpose. This helps you provide customers with the right information and improve your Google ranking. We also update your title tags, meta descriptions, headers, image alt text, and internal links.
Reports
We provide regular custom reports and strategy calls to keep you informed. We clarify what the data means for your growth, and set up Google Search Console, Google Analytics 4 (GA4), and Google Tag Manager to ensure your tracking is accurate and useful.
SEO package inclusions
Results over checklist
While many providers follow a rigid, “one-size-fits-all” monthly checklist, we believe your SEO should be as dynamic as your business. We prioritise our efforts based on what will move the needle for you fastest, ensuring your budget is always spent on what actually helps your business grow, including:
Ranking
Tracking for 25–40 core search terms tailored to your business at the beginning of your campaign (and building this over time).
Insights
Full setup of data and conversion tracking to measure your ROI.
Communication
Consistent account oversight and regular progress updates.
Foundation
Deep technical reviews and expert advice to keep your site healthy.
Strategy
Identifying and assigning the most profitable keywords for your site.
Visibility
Ongoing optimisation of key pages to improve your search presence.
Transparency
Detailed quarterly reports that show you exactly what’s happening.
Local reach
Maximising your Google Business Profile and Map listings.
Google shopping
Optimising your free Google shopping listings
Planning
Custom content roadmaps to bridge gaps left by competitors.
Guidance
Detailed SEO briefs to ensure new articles are built to rank.
Creation
Quality copywriting designed to engage customers and search engines.
Authority
Analysis of competitor links and strategic new link building.
Monitoring
Resolve technical issues before they impact your business.
Be the answer in AI Overviews
In the evolving digital landscape, appearing in traditional search results is no longer the only goal. Modern SEO now requires visibility in AI Overviews (formerly SGE) and LLMs such as Gemini and ChatGPT.
Why AI visibility matters
As search engines transition into “answer engines,” users increasingly receive direct information summarised by AI at the top of the search results page. Being the cited source for these AI-generated answers is critical for maintaining authority and capturing high-intent traffic.
Our AI-ready strategy
Entity recognition means we optimise your content to help AI models understand the relationship between your brand, your services, and the problems you solve.
Structured data
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Authoritative citation
AI models prioritise “consensus” across the web. Our link-building and digital PR efforts ensure your brand is referenced by reputable sources that AI models trust.
Conversational content
We adapt your content to answer natural-language queries and complex questions that users are now asking AI assistants.
Let's talk
Book in for a free chat on a phone or video call. Tell us what you need and we’ll see how we can help. Too easy!
Simple pricing, zero strings
Tailored budgets for real results
We don’t believe in one-size-fits-all SEO packages, because every business has a unique digital footprint. Instead of fixed pricing, we work with you to devise a perfect budget that aligns with your specific goals, the scale of your website and business, and the level of market competition you face.
Investment guide
While every SEO package is custom, we can provide a general guide on what businesses typically spend on SEO.
- Small businesses generally invest between $2000 and $5000 per month to establish their local presence.
- Medium-sized businesses looking to scale usually invest upwards of $5000 per month.
- National or international brands operating in highly competitive spaces may invest $20,000 to $50,000 per month.
Special offers
We love supporting long-term partners and community-driven organisations. If you prefer to settle your account up front, you can pay annually to receive a 10% discount on your plan. Additionally, we are proud to support Not-For-Profit (NFP) organisations by offering a 20% discount across all of our services.
Work smarter, not harder
We aim to make each task as efficient as possible. This is our approach to ensure we’re not wasting your SEO budget on time-consuming “busy work”. If we can reduce the time or increase the efficiency of a task, we then reinvest that time in other areas of your campaign.
Flexible, transparent terms
We believe in earning your business through performance rather than fine print, which is why we offer a month-to-month option with no lock-in contracts. This is an ideal choice for businesses looking to test the waters with SEO, giving you the freedom to increase, decrease, or cancel at any time with just 30 days’ notice. To get your campaign moving, we charge a small one-off setup fee to cover the initial technical configuration of your service.
While a monthly plan offers flexibility, it is important to note that SEO is a long-term strategy. We recommend a minimum of six months of sustained investment to truly see the follow-through on your results, as the benefits of SEO typically compound over time, providing the strongest return on investment.
Our strategic approach
WordPress and ecommerce specialists
We focus exclusively on WordPress websites, including ecommerce functionality, adhering to industry best practices to deliver genuine, high-performance results for your business.
A fluid approach
Rather than sticking to a rigid, predetermined list of tasks each month, we utilise a fluid strategy that adapts as we go. We typically allocate 10-15% of your budget toward expenses, with the balance dedicated entirely to labour. By pivoting our focus to the most important tasks at any given time, we can deliver greater results for your business much sooner.
Performance reporting
You will always stay informed about your service’s performance through our detailed reporting process. Every few months (depending on your budget and preferences), you’ll receive a comprehensive PDF report containing all your vital statistics, along with a personalised email summarising our progress and highlighting the most important updates.
Timeline for success
It is important to remember that SEO is a long-term strategy rather than a quick fix or “set and forget” service. While the exact timing can vary by industry and competition, sustained investment over 6-12 months typically yields strong, compounding results that continue to build.
Frequently asked questions
This varies depending on industry, budget, competition, time of year, and more. But the most important thing to know is that SEO is a long-term strategy. You’re not going to get results overnight, but sustained investment over 6+ months usually yields strong results which compound over time.
We offer multiple reporting methods so you’re never in the dark. There’s an online report you can access any time, as well as a detailed PDF report we send you periodically with a comprehensive update of how everything is going.
We typically allow 15% of your budget for expenses, with the remainder being labour. The number of hours varies depending on the type of work being done each month, but ultimately all that matters is results. Our fluid approach means that instead of sticking to a rigid set of tasks every month, we continually adjust our strategy as we go. By tackling the most important tasks at all times, we give you greater results sooner!