Sunshine Coast Search engine optimisation

Grow your business with SEO – Sunshine Coast

Search engine optimisation (SEO) refers to the process and practices of customising your website so that search engines, like Google and Bing, rank your business’s website higher in the search results of any given term, phrase or keyword.

SEO is both cost-effective and invaluable as a marketing and growth strategy and is a surefire way of increasing website traffic and by extension enquiries and/or sales.

  • Do you want to grow your business?
  • Do you want more potential customers to find your website?
  • Do you want to improve your visibility online?

What’s it worth to you?

The cost of bad SEO services

There are two reasons it’s worth investing the money and time in engaging a high-quality SEO company for your website.

1. No SEO means zero visibility

We all use one search engine or another, with Google being obviously the big boy in the schoolyard. The vast majority of people rely on their search engine of choice to find businesses when they’re looking for a specific product or service.

If you’re not ranked close to the top for the search terms related to your company, you’re for all intents and purposes invisible to your target market. The opportunity cost for your business is enormous!

2. Poorly handled SEO can be disastrous

The complex algorithms search engines use for creating search results and rankings have been and continue to be in constant development and evolution. Alongside this has been the development of SEO companies, strategies and practices as marketing agencies have worked tirelessly to develop best practices and tactics for increasing their clients’ rankings.

Unfortunately, this has also meant that lazy and untrustworthy companies have developed ‘shortcuts’ and hacks (more like cheats to be honest) to try and trick Google into ranking their clients’ websites higher. As search engines catch on to these shortcuts (as they always do) they can impose penalties on the business’s website by decreasing their rankings or even banning the domain entirely. And they don’t care whether the shoddy practices were done by the company themselves or an agency; they just impose the penalty on the domain itself.

That’s why it’s of utmost importance you choose an SEO specialist agency who knows what they’re doing, and how to avoid landing you in hot water.

The benefits of GO Creative’s SEO Services

There are a ton of reasons to choose GO Creative for your SEO services.

Flexible budget

Our fair pricing is always transparent for our clients so you know exactly where your money is going. Additionally, monthly budgets can be flexible and adjusted according to your needs and goals so that you only ever pay exactly what you want to.

No lock-in contracts

We don’t need lock-in contracts because we don’t lose clients. Our work speaks for itself and our clients are consistently satisfied and their expectations exceeded. You’re always free to cancel your services with us whenever you want.

Expert analytics

Our team of SEO gurus will offer a ton of advice and tactics for improving your website and your rankings. While some of these strategies may be more complex, many of them are simple tweaks that can add up to make all the difference.

Custom content

Our copywriting team can produce high quality content and articles to help promote your business on other sites and increase your visibility on search engines as well. SEO copywriting is a complex blend of eloquent art and complex technicalities, so leave it to the experts!

Comprehensive reporting

In addition to regular personalised updates and PDF snapshots, our online reporting tools will help us, and you, track your results in real time. This makes us accountable to results and gives you the control you deserve over viewing the results of your investment into SEO.

Social media and backlinks

A big part of SEO is the cultivation of high quality backlinks from external articles and posts across social media channels. Our digital marketing team provides all of this and a whole lot more as well.

Try before you buy with a free SEO audit

We’re confident in our ability to offer outstanding and results-driven SEO services. That’s why we offer a free SEO audit of your website as part of our quoting process.

No obligation. No commitment. No cost.

Simply request an SEO audit and we’ll walk you through our comprehensive report outlining your current SEO positioning and a detailed outline of how to improve your search engine rankings.

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Getting started on your SEO

Once you’re ready to get the ball rolling with GO Creative, we’ll go through the following procedural steps.

Step How it works
1. Consultation We’ll collect all the information we can about your business, industry and competition so that we’re able to provide the best SEO strategy as possible. This also includes your free SEO audit.
2. Setup At this stage we’ll provide a contract outlining the details of your specific project and begin setting up your business accounts with Google and various other services.
3. Research This is the part where we roll up our sleeves and get into the thick of it. We’ll create a comprehensive campaign plan based on our research of the best keywords to target for your SEO.
4. Website optimisation
After our research is done and plan completed, we’ll recommend changes to your website’s content, structure, design, backend coding and more. Plus, we’ll put in place a plan to get more business listings, reviews, and articles to drive up your online presence.
5. Content creation
SEO is not something that you just complete and then forget about. We continually conduct reviews of your campaign, trends, online performance and keywords so that any required adjustments can be made to ensure the highest SEO rankings as possible.

Frequently asked questions

SEO

Are your staff based in Australia?

Yes. Everyone at GO Creative is based in Brisbane, aside from the technical engineers who manage our data centres across Australia. We don’t outsource any of our work offshore.

When you reach out to us for support, you’ll always deal with a member of our local team.

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Do we receive reports on our campaign?

Yes. We provide online reports, so you can view your campaign data in real time. For example, you can view your website traffic, conversions (enquiries/sales), repeat visitors, and much more, at any time. The data is grouped by month, so you can easily compare performance of key metrics over time.

We also provide access to your Google accounts (such as Analytics, AdWords and Search Console), which allows you to view more detailed reports.

All reports are explained in detail to help you understand the data, and can easily be customised to your requirements so that you can see the data that means the most to you. If anything is unclear, we’re available to answer questions any time.

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How will your copywriters know our industry?

We’ll be guided by your expertise, so in speaking with you, we’ll get a feel for your business and brand, and start there. We also undertake market research to better understand some of the specifics of your industry. But if we’re still not quite sure, we’ll come back to you with any questions.

Some of the industries we’ve covered include funeral homes, cheese production, shipping/cargo, mechanics, hair salons, nutrition, jewellery, manufacturing, logistics, removalists, childcare, landscaping — and just about everything in between.

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What kind of budget do we need?

Before we start any marketing campaign, we’ll review your current online presence to determine the best strategy for your business. There’s no “one size fits all”.

For example, some clients have fantastic websites but lack any search engine presence, so we’d focus a lot of our efforts around generating search engine traffic. Other clients may have a website with shortcomings, so we’ll spend time improving the website in addition to our standard tasks.

We have starting budgets for all projects, however after our review we’ll let you know if this budget will be suitable for you.

Request a free quote to instantly receive pricing details

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What types of articles do you write?

Most articles will focus on a particular aspect of your business, such as your products or services. Others will be primarily about your business itself, such as how long you’ve been operating, number of staff, summary of services, and so on. And the remainder of articles will focus on a niche topic which allows us to include specific keywords (phrases).

The intention with all articles is to provide useful information to customers, while also incorporating a number of the keywords we’re targeting in your service. This will help build your website traffic, and convert visitors into enquiries or sales.

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Which keywords should we target?

Not necessarily the ones that first come to mind! Unless you have a considerable budget, often it’s quite difficult to usurp your competitors in search engines. When we research keywords, we look for the most popular searches, but weigh them up against how likely they are to actually deliver more traffic to your website.

For example, if you’re a plumber in Mt Gravatt then you might think “plumbers Brisbane” is an ideal keyword, but in reality that’s very competitive — every plumber out there has those terms on their website. So if we dig a little deeper and look at alternatives such as “Mt Gravatt plumber” or “emergency plumbing contractors Mt Gravatt”, then we may find some more useful keywords.

Remember, we’re looking to bring more visitors to your website. If the most popular keyword has 500 searches per month but 1000 plumbing companies competing, you’re not going to get much traffic from that term. But if a less popular keyword has 200 searches per month and only 5 companies competing, you’re going to bring in a lot of enquiries.

Therefore, we will recommend keywords to you for your approval, and offer advice. From there, you can choose whichever keywords you like.

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The best time to start your SEO with GO Creative is now

If you still want more information about our SEO services or want more reasons why GO Creative is the number one choice of SEO Sunshine Coast agencies, make sure to visit our webpage.

If you’re ready to start growing your company, improving your search engine rankings, and increase your sales/enquiries, make sure to give our team a call or send through an email today. We can’t wait to work with you!