Search engine optimisation

Boost your website’s search engine ranking

Are you looking for small business web design in Brisbane? As both a web development company and a website management company in Daisy Hill, we know the importance of optimising your website for the search engines. If you ignore SEO (search engine optimisation) and just hope for the best, you will loose out on both traffic and rankings in the serps (search engine results pages). With so many people shopping online, you can’t afford to ignore SEO for your business, but as a website management company, we know how difficult it is to get a handle on SEO.

SEO is an investment that is vital to your success online, so when you decide to invest in small business web design in Brisbane, don’t forget to engage a website management company who can offer you both web development and SEO, right at the start of the design process. When you have a web design and SEO firm on your team, you will be in the right position to grow and expand your business very rapidly – leaving the competition in your dust!

Web Development Company – Small Business Web Design in Brisbane (Daisy Hill)

SEO helps you improve your website ranking in Google and other search engines. As a web development company in Brisbane, we can quickly grow your website traffic, increasing your enquiries and sales.

We’re all about providing true value for money, with clear and simple inclusions, but if you’re not sure about anything you see here, drop us a line.

  • Flexible budget

    Your monthly budget can be adjusted as your needs change, and you can pay by the month.

  • Online reports

    Real-time, customisable reports let you track your results at any time.

  • No lock-in contracts

    With a proven record, we don’t need to tie you down. You can cancel any time.

  • Quality content

    We create high quality articles to promote your business in search engines and other sites.

  • Expert analysis

    Get advice and strategies for improving your website and online presence.

  • Social media

    We’ll post articles and information about your business on social media channels.

Our process

Step How it works
1. Consultation We’ll collect as much information about your business as possible, so that we can provide advice on the best strategy and budget.
2. Setup The first month’s payment is due before we get started, along with a contract which includes any specific details about your project, and a simple questionnaire. Once we’ve got everything we need, we’ll set up your online accounts with Google and other related services.
3. Research We research your current online presence, as well as how you compare to your competitors. We use this information to prepare a strategy specifically for your business. We then research the best keywords to target in your campaign. These keywords are selected based on search volume, competition level, and relevance to your business.
4. Website optimisation
We’ll recommend changes to your website content, design, structure, and other technical aspects. We’ll also insert the approved keywords into your website content.
5. Content creation
Each month we’ll create articles, business listings, reviews, slideshows, and other content about your business.
6. Review and adjust
We continually review your keywords, budget, campaign performance, and consumer trends, adjusting your campaign strategy as required.

Frequently asked questions

SEO

Are your staff based in Australia?

Yes. Everyone at GO Creative is based in Brisbane, aside from the technical engineers who manage our data centres across Australia. We don’t outsource any of our work offshore.

When you reach out to us for support, you’ll always deal with a member of our local team.

Do we receive reports on our campaign?

Yes. We provide online reports, so you can view your campaign data in real time. For example, you can view your website traffic, conversions (enquiries/sales), repeat visitors, and much more, at any time. The data is grouped by month, so you can easily compare performance of key metrics over time.

We also provide access to your Google accounts (such as Analytics, AdWords and Search Console), which allows you to view more detailed reports.

All reports are explained in detail to help you understand the data, and can easily be customised to your requirements so that you can see the data that means the most to you. If anything is unclear, we’re available to answer questions any time.

How will your copywriters know our industry?

We’ll be guided by your expertise, so in speaking with you, we’ll get a feel for your business and brand, and start there. We also undertake market research to better understand some of the specifics of your industry. But if we’re still not quite sure, we’ll come back to you with any questions.

Some of the industries we’ve covered include funeral homes, cheese production, shipping/cargo, mechanics, hair salons, nutrition, jewellery, manufacturing, logistics, removalists, childcare, landscaping — and just about everything in between.

What kind of budget do we need?

Before we start any marketing campaign, we’ll review your current online presence to determine the best strategy for your business. There’s no “one size fits all”.

For example, some clients have fantastic websites but lack any search engine presence, so we’d focus a lot of our efforts around generating search engine traffic. Other clients may have a website with shortcomings, so we’ll spend time improving the website in addition to our standard tasks.

We have starting budgets for all projects, however after our review we’ll let you know if this budget will be suitable for you.

Request a free quote to instantly receive pricing details

What types of articles do you write?

Most articles will focus on a particular aspect of your business, such as your products or services. Others will be primarily about your business itself, such as how long you’ve been operating, number of staff, summary of services, and so on. And the remainder of articles will focus on a niche topic which allows us to include specific keywords (phrases).

The intention with all articles is to provide useful information to customers, while also incorporating a number of the keywords we’re targeting in your service. This will help build your website traffic, and convert visitors into enquiries or sales.

Which keywords should we target?

Not necessarily the ones that first come to mind! Unless you have a considerable budget, often it’s quite difficult to usurp your competitors in search engines. When we research keywords, we look for the most popular searches, but weigh them up against how likely they are to actually deliver more traffic to your website.

For example, if you’re a plumber in Mt Gravatt then you might think “plumbers Brisbane” is an ideal keyword, but in reality that’s very competitive — every plumber out there has those terms on their website. So if we dig a little deeper and look at alternatives such as “Mt Gravatt plumber” or “emergency plumbing contractors Mt Gravatt”, then we may find some more useful keywords.

Remember, we’re looking to bring more visitors to your website. If the most popular keyword has 500 searches per month but 1000 plumbing companies competing, you’re not going to get much traffic from that term. But if a less popular keyword has 200 searches per month and only 5 companies competing, you’re going to bring in a lot of enquiries.

Therefore, we will recommend keywords to you for your approval, and offer advice. From there, you can choose whichever keywords you like.

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